A mutual desire for un-paralleled perfection and beauty brings Stella Artois together with four of the world’s greatest events: Festival de Cannes, Wimbledon, Open Championship, and Abierto Argentino de Polo. The brand shows the heroes behind the World’s Greatest Events and how they will stop at nothing to achieve greatness with a series of great videos. This content series will be hosted on an online digital hub and across Stella Artois’ social channels using the hashtag #herestoperfection, together with additional content that will be created during the celebration of the events.
“Stella Artois has brewing heritage that extends back six hundred years – and is the product of countless men and women who have refused to accept anything less than perfection. The World’s Greatest Events campaign celebrates the commitment of others who work tirelessly to deliver perfection” said Debora Koyama, Global Vice President of Marketing for Stella Artois.
“The Championships Wimbledon represents a perfect example – it might go unnoticed but those behind Wimbledon understand that it’s the smallest details which set them apart. Stella Artois is raising a Chalice to honour these people who make the World’s Greatest Events what they are.”
For more perfection have a look at http://events.stellaartois.com
Experience Age 